Today, the Popeyes® brand and Global Foods LLC, part of the Balkan Foods company - representative of the Burger King® brand in Kosovo, Albania, Montenegro, Bosnia and Herzegovina and Bulgaria, announce that they have reached an agreement to develop the Popeyes® brand in Kosovo this year , to continue in Albania, Montenegro, and Bosnia and Herzegovina in the coming years.
Founded in New Orleans in 1972, Popeyes® has more than 50 years of history and culinary tradition including Cajun and Creole flavor profiles. Popeyes® is distinguished by a unique New Orleans-style menu developed by an in-house team of professionally trained chefs.
The famous Popeyes® chicken is prepared fresh, marinated for at least 12 hours using special spices and slow cooked to perfection. Chicken lovers will soon have the chance to try world-famous menu items, including the flagship Chicken Sandwich, which has been named the most successful product when it launched in 2019 in the US.
We are excited to be bringing the iconic Louisiana Popeyes® chicken to customers in Kosovo and Albania. We are confident that Global Foods, part of Balkan Foods, our long-term exclusive developer, will successfully develop and operate the brand in these countries," said Thiago Santelmo, president of International, Restaurant Brands International, parent company of the Popeyes® brand. "We are proud to see Popeyes® continue to expand in Europe and around the world, with the goal of becoming the world's most loved chicken brand."
"We are very proud to lead the launch of Popeyes® in Kosovo. It is an iconic brand of the chicken market and we are fully committed to its success in Kosovo and beyond," said Shkumbin Muçolli, executive director of Balkan Foods. "Our company excels in managing well-known brands, so we have an excellent business opportunity ahead of us, which will contribute to job creation and diversify the quick service market in the Balkans." He encouraged all those interested, to apply in the following days to be part of this well-known brand, where he highlighted the opportunities for professional development as a special value.
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Global Foods, part of Balkan Foods, is committed to providing customers with an excellent digital experience, using personalization and the latest service channels so that customers experience the iconic welcoming service that is the hallmark of the brand.
Popeyes® is one of the world's largest quick service chicken restaurant brands with over 4,300 restaurants in over 35 countries worldwide. This agreement marks a continuation of Popeyes® expansion plan in Europe, with Popeyes® restaurants already present in Spain, Switzerland, United Kingdom, Romania, France and most recently in Poland and the Czech Republic.
The first Popeyes® restaurant in Kosovo is planned to open in the second half of this year.
About Popeyes®
Founded in New Orleans, Louisiana USA in 1972, Popeyes® has more than 50 years of culinary history and tradition. The chain's passion for its Louisiana heritage and authentic Cajun-flavored food has enabled Popeyes® to become one of the world's largest quick-service chicken restaurants with over 4,300 restaurants in the US and around the world. Popeyes® is a subsidiary of Restaurant Brands International Inc. ("RBI"), one of the world's largest quick service restaurant companies with over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries. RBI owns four of the world's most prominent and iconic quick service restaurant brands - BURGER KING®, TIM HORTONS®, POPEYES® and FIREHOUSE SUBS®.
Forward-looking statements
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This release contains forward-looking statements about future events that are not guarantees of future performance and involve a number of risks and uncertainties, including those disclosed in RBI's filings with the SEC. Except as required by applicable law, we undertake no obligation to update these forward-looking statements.
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